Click here for compared gadgets review
0 x
Samsung allegedly plans to sell refurbished used smartphones
This plan might be a way to sustain earnings momentum of Samsung
Samsung plans to start this program as early as next year, as the value of the used smartphone market grows rapidly. Buyers will get phones with refurbished cases and batteries.
Deloitte says the used smartphone market will be worth more than $17 billion this year, with 120 million devices sold or traded in to manufacturers or carriers, which is around 8 percent of total smartphone sales

Samsung Electronics, the South Korean technology giant, plans to launch a program to sell refurbished used versions of its premium smartphones as early as next year, according to unknown source. It should be a way to sustain earnings momentum after reviving its mobile profits by restructuring the product line-up. As growth in the global smartphone market hits a plateau, Samsung wants to maximize its cost efficiency and keep operating margins above 10 percent.

One of the top smartphone makers will refurbish high-end phones returned to the company by users who signed up for one-year upgrade programs in markets such as South Korea and the United States. Samsung would then re-sell these phones at a lower price. The source from the company declined to say for Reuters, how big a discount the refurbished phones would be sold at, which markets the phones would be sold in or how many refurbished devices Samsung could sell.

Refurbished phones are fitted with parts such as a new casing or battery. The software is pretty much the same, but it's still useful if it can be updated.

Samsung would have multiple benefits from releasing such plan. Consulting company Deloitte says the used smartphone market will be worth more than $17 billion this year, with 120 million devices sold or traded in to manufacturers or carriers, which is around 8 percent of total smartphone sales. Some market experts expect the used market to grow fast as there are fewer technology breakthroughs. The program could, also, help Samsung defend market share in emerging countries, like India, by bolstering mid-tier sales, and to fend off lower-cost Chinese rivals that have been eating into its market share, and free up some capital to invest elsewhere or boost marketing expenditure.

With applying this plan Samsung will join Apple which sells refurbished iPhones at markets like the USA for years. Now, Apple tries to penetrate on markets like India, where the average smartphone sells for less than $90, and Samsung is, probably, going to join them at the trip. But what will buyers get from "new" cellphones? The answer is simple. Refurbished phones are fitted with parts such as a new casing or battery. The software is pretty much the same, but it's still useful if it can be updated.

Nobody wants to buy something that is selling as "new", or even worse, to buy "a pig in a poke". The question is how would people react on a refurbished Galaxy in the shop. The time will show how the emerging, but not so rich markets will react on that kind of offers, and how much will Samsung earn from this plan, according to their projections.

.

More about Samsung.

Milan Dalmacija via reuters.com
27/08/2016
Comments (0)
Read (463)
We've selected 5 best tablets in 2016
This year brought out a handful of innovations in the world of consumer electronics. So, there are some interesting tablets on store shelves. We have singled out the top five that are currently available on the market with a few hidden classics.
08/12/2016
The best 5 used smartphones (2016/2017)
Many of us want to have the best smartphone, but some can't afford it and all. One option is to purchase used top model, that was popular two years ago. All smartphones on this list have slightly thicker profile, in comparison with the latest models. Also, their batteries most likely do not work as well at the beginning, so it is advisableable to include the cost of a new battery in the price.
15/02/2017
Samsung revealed Galaxy S8 and S8 Plus
Finally, that day has come. Yesterday, Samsung presented its flagship models for this year. It is the Galaxy S8 and the S8 Plus, which should be presented at the end of February in Barcelona. But it was worth waiting. Now we have two top models, and you can read everything about those in our article.
30/03/2017
Galaxy Note 7: everything we know (rummors)
We're getting closer to August 2th, date when Samsung will officially present this year's Note. It is expected that it will go on sale a week or two after that big date. Pretty much we know everything about Note 7, but perhaps the sweetest things are kept for presentation.
15/07/2016
Samsung to unveil the Galaxy Note 7 Edge?
From the first Note models Samsung popularized large diagonal screen phones, which were very well accepted by users. We are now awaiting the arrival of the sixth generation of the popular Samsung phablet (a combination of mobile phones and tablets). So here's what the rumors say
14/06/2016
Comments
Total comments: (0)
Comment on this column :
Editor's choice
DSLR accessories that every beginner needs
Having only a DSLR camera is not enough for a good photo. In addition to the knowledge, you need to have a few extra accessories that will enhance the quality of your photos, and we bring them in this text.
Advantages of IPS display
From the screen which we watched, we came to the display that we can touch. In this evolution diagonal grew, and so have advanced a variety of display technologies (matrix). One of them, today synonymous of quality is IPS.
Hello World! GdgtCompare is launched...
Hello guys! We present you GdgtCompare.com, our new english based website for portable gadgets comparison. We will be covering news, reviews, topics and a lot more.
[VIDEO] Hands-on preview: Samsung Galaxy A3 and Galaxy A5
New series of smartphones from Samsung consists of Galaxy A5 (5-inch) and Galaxy A3 (4.5-inch) beautifully designed and shaped in metal body, with slim design and advanced hardware inside. We tried them out shortly after Samsung's presentation.